Persons are aware of the many sporting events and expos and exhibitions that take place around the world, some minor and some grander than others. But rarely would I believe persons actually take a different look at these events and beg the question of "what role does it play in making of place?" Or "what context does these events take on in relation to the space the inhabit around them". When we speak of expos and exhibitions and sporting events, in acknowledgement of them, more than usual we refer to the grander ones, the ones that display a grander context in its physical construction such as "The Olympics", and "The World's Fair" ,and these schemes were used to exhibit manufactured products, show the development of several aspect of society, including art and design, trade and and relations and also tourism. And this is usually exhibited within a pavilion with the intentions of drawing persons together to see this grand scheme.
From my perspective on the theme above, In the way that it was used by different countires, I can say that these Expos, and Exhibitions were a way to really advertised and garner attention from the masses towards them as a way to show what that country has to offer and how grand it is but also to educate and give recognition and admire the different architectural designs and styles of the pavilions that were temporarily built for these expos.
The World’s Fair originated from France in 1844 which was a show of the industrial age but the best know World Expo was held in 1851 in The Crystal Palace in Hyde Park, London under the title "Great Exhibition of the Works of Industry of All Nations". This can be said to be the start of trade shows that retailers put on in the present, and these Exhibitions and Expos influenced the molding of part of society such as art-and-design education, international trade and tourism. Because what we see happening from these events is that there are different architectural styles and structures, and such different things going on and being presented that it draws persons in, it gives new designers inspiration, it teaches about different countries and history of that country and also unites a country and pushes the limit of what can be done.
It is sad to say that these grand structures such as The Crystal Palace in London burned down and is no longer there and that these structures are just temporary for a couple of months for the Expos because beauty and complexity and work that goes into these Expos are really a master piece within itself. While some do manage to stay up as a type of memorial, it is disappointing that not all are not to be framed a mark in history.
Another thought of mine concerning these Expos, Exhibition and Events is that they are in its true form an act of marketing and advertisement, but on a large scale. As with The Montreal Expo in 1967, it is true that the product of it was a feeling of unity within the country to know that they can be on a level playing field with other countries across the world but it was also a marketing and advertising tool to garner attention and bring in persons. Because the more a country is recognized in its ability to accomplish grand feats such as a successful Expo, the more persons, businesses and investments that will come into the country to benefit the country. Which is why even though the budget for the Expo was significant, there is belief in a good return.
Overall this is the intention of these Regeneration schemes, for recognition, attention, lucrative returns and a spot in history. But from a different perspective, these Expos can be seen as a collective, a collective of different design, works and ideas. It sets the stage for new designers that dream of being one of the designers whose ideas are used and it paves way for a new way of thinking. This is what I can take from it.
• Jackman, Peter , (1967), “Expo - It's All Over After 185 Days, 50 Million Visitors”, The Ottawa Journal, Canada.
• Canadaian Press, (1967), “MONTREAL EXPO 1967”, Canadian Press, Canada.
• Findling, John E. and Kimberly D. Pelle, (2008), “ed. Encyclopedia of World's Fairs and Expositions Jefferson”, NC and London:McFarland,